Google Adwords Optimizer

October 19, 2006

Website Optimizer is a free and self-service tool. Without extensive experience or resources, you can run multivariate experiments on landing page content, including headlines, promotional copy, and images.

A new tool by Google Adwords, the google adwords optimizer allows you to analyze your website and improve the conversions with google adwords advertising. There a demo available here.

You want your ads to be successful. To measure that success, you use click and conversion tracking to gain insight into user behavior on your pages. If users are reaching your pages, but you aren’t getting the conversion results you want, what do you do? It’s time to make improvements to your site. Website Optimizer can help.

At the moment Google optimizer is in beta review for a select few adwords advertisers.

See google for more information or sign up for the beta.

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Posted by admin | Filed Under Google 

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